李方悦
奥雅股份联合创始人、董事
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嘉宾介绍 SPEAKER PROFILE
北京大学经济学士、西蒙弗雷泽大学工商管理硕士、加拿大约克大学经济学硕士。李方悦女士是洛嘉儿童空间品牌创始人、棠悦花园营造品牌创始人、芊熹科技品牌创始人、The Silos大筒仓总策划、总导演和总制片人、深圳十大杰出女企业家、深圳市双年展公共艺术基金会理事、深圳市城市管理设计与艺术专家顾问、深圳市南山区“领航人才”、广东省外籍高层次人才、中国亲子文旅产业联盟主席、2023年度文旅产业领军人物、光明日报中国文化百强人物、江南大学,北方工业大学客座教授等职务。 李方悦女士持续关注儿童友好型的城市发展,在国内最早提出非动力儿童空间和儿童友好设计的理念,致力于让儿童回归自然,为孩子们提供可持续的快乐。她基于奥雅多年的国际化创新设计、落地建造和项目管理经验,融合多方资源,开创全新亲子主题品牌——洛嘉儿童(La V-onderland),打造了一系列高品质和人气爆棚的儿童空间和主题乐园。积极整合跨界资源、开拓转型,从传统的设计咨询服务延伸到文创品牌的跨界创新和一体化综合服务。聚焦产业导入、策划定位、儿童友好、创意融合、运营协同等多个方面,作为首席创新官领导进行了大量的城市项目实践和探索,为新型城镇化的发展搭建起“D·B·F·O”:Design设计、Building建造、Finance金融 、Operation运营,四位一体的综合服务系统平台;擅长大型综合性文旅项目的操盘,从创意策划、主题定位和经济分析,到全生命周期的规划设计、产品研发和运营管理,拥有对数字科技与乡村振兴等领域前沿项目的独一无二的判断力和价值观,创新力和综合解决能力。 李方悦女士采用现代企业管理制度,应用国际化专业公司先进经验,并结合中国实际,与时俱进,进行了大量管理创新。奥雅规范化和精细化的管理,人文化国际化的企业文化和价值观,为行业所称道,吸纳了大量人才,并奠定了企业可持续发展的坚实基础。 她的代表作品包括:The Silos大筒仓、深圳龙岗儿童公园、苏州旺山洛嘉部落、沧州大化工业遗存提升改造项目罐罐乐园、中国唐山皮影主题乐园、乌镇横港国际艺术村、粤港澳大湾区河源高新区设计、保利御江南、广州中海观澜府海宝乐园、瓮安草塘千年古邑、2021上海城市空间艺术季(SUSAS) 美好新华 · 重点样本社区 宜居“玩乐间”儿童友好城市建设等。 >
Bachelor of Economics from Peking University, MBA from Simon Fraser University, Master of Economics from York University. Ms. Li is the founder of La V-onderland, Floral Fairyland and Millennium, Chief planner,director and producer of The Silos. She also is Shenzhen Top Ten Outstanding Women Entrepreneurs, director of Shenzhen Biennale Public Art Foundation, Shenzhen urban Management design and art expert consultant, Shenzhen Nanshan District ”Pilot talent”, Guangdong foreign high-level talent, Chairman of China Family Cultural Tourism Industry Alliance, 2023 Cultural tourism industry leader and Guangming Daily Top 100 Chinese cultural figures. In addition, she served as a visiting professor at Jiangnan University and North China University of Technology.Ms. Li continues to pay attention to the development of child-friendly cities, and proposed the concept of non-powered children”s space and child-friendly design for the first time in China, committed to allowing children to return to nature and providing sustainable happiness for children. Based on L&A Design years of international innovative design, landing construction and project management experience, she integrated multiple resources to create a new parent-child theme brand - La V-onderland, creating a series of high-quality and popular children”s Spaces and theme parks. In addition, she also actively integrates cross-border resources and explores transformation, extending from traditional design consulting services to cross-border innovation and integrated services for cultural and creative brands. Focusing on industry introduction, planning and positioning, child-friendly, creative integration, operational collaboration and other aspects, as the chief innovation officer, she led a large number of urban project practice and exploration, and built a ”D·B·F·O” for the development of new urbanization:Design,Building,Finance and Operation, a four-in-one integrated service system platform. She is good at managing large-scale comprehensive cultural tourism projects, from creative planning, theme positioning and economic analysis to planning and design, product research and development and operation management of the whole life cycle. She has unique judgment and values, innovation and comprehensive solution ability for cutting-edge projects in digital technology and rural revitalization.Ms. Li adopted the modern enterprise management system, applied the advanced experience of international professional companies, combined with the reality of China, kept pace with The Times, and carried out a lot of management innovation. L&A”s standardized and refined management, international corporate culture and values are praised by the industry, attracting a large number of talents, and laying a solid foundation for the sustainable development of the enterprise. Her representative works include: The Silos, Shenzhen Longgang Children”s Park, Suzhou Wangshan La-Vonderland Club , Cangzhou Dahua Industrial Heritage Upgrading Project Tank Park, TangShan La-Vonderland Shadow Play Park, Wuzhen Henggang International Art Village, Guangdong-Hong Kong-Macao Greater Bay Area Heyuan High-tech Zone Design, Poly Jiangnan, Zhonghai Guanlan Villa, Guangzhou – Haibao Park , Weng ”an Caotang Millennium Old Town, 2021 Shanghai Urban Space Art Season (SUSAS), Beautiful Xinhua · Key sample communities livable ”play room” of Be kid - N - Be kind city construction. >
活动名称
【α大会 X 思想沙龙 】BBU-可持续的城市更新与再生
活动时间
2024/3/12 14:00
活动地点
广州保利世贸博览馆2楼3号馆论坛区 3C01
演讲主题
IP赋能 创意驱动 奥雅新时代的创新实践